For about twenty years Genius Loci has been successfully handling the visual marketing of luxury hotels, places and destinations. Atelier, creative workshop, design studio, Genius Loci offers a tailor-made service.
It is a matter of knowing how best to present a hotel and the place. Bringing to bear the kind of sensitivity that will satisfy the requirements of every establishment and every client. Theory? Practice: an unparalleled love for details. Showing each hotel in its own special light. Putting beauty into business and business into beauty.
From branding to advertising, photography to graphics, art direction to copywriting, consulting, pre-press and printing. Personal, customer-oriented service from concept to the finished article. Genius Loci is all these things. And more. We are a team of experts fully equipped to work side by side with those who sell the best in hospitality. Our best reference is our own track record: hotels that have become a part of our history. Travelling together.
Tailoring We make the most of a craftsman approach in a renaissance atelier, where every detail is totally shaped, fashioned and designed according to the unique and distinctive traits of each client and project.
Hôtellerie expertise For about 20 years our work has been entirely dedicated to luxury hotel image and communications worldwide. We have an in-depth understanding of hotels' and resorts' specific needs, language, target and marketing mix tools.
Genivs Loci is the spirit of the place Our aim is to capture and convey the soul of a luxury hotel as a destination, which is composed of vibes, colours, perfumes, flavours, sounds, emotions and memories.
Creativity in facts & figures We work as artists, but constantly focus on: - the effectiveness and business success of the image, design and communication tools; - the positive feasibility of each item, turn-key; - paying special attention to maximising the client's investment in the creation of luxurious yet always pragmatic items.
People Our team is lean and flexible, and made up of hotel communicators, who approach the client account and the project with a long-term orientation. They spend time living and breathing the hotel's soul, building up a know-how that lasts over time.
Putting beauty in to businness and businness in to beauty